
Fonts That Make Me Giddy: Cotoris

- I can't say that about many things in life. Those who know me personally see me as a laid back, calm, pretty level-headed person. Very few acquaintances have ever seen me giddy about anything.
The terms branding and marketing are sometimes used interchangeably. This is understandable — they…
Just like a person, your company’s brand has a unique personality, and how people…
The terms branding and marketing are sometimes used interchangeably. This is understandable — they…
So, you've got a brand new logo! High five! Now, you start to notice that some other logos have ™ or ®, and you…
On occasion, after designing a logo, I have people ask if they need to trademark it, and if I can do it for them.…
So, you've got a brand new logo! High five! Now, you start to notice that some other logos have ™ or ®, and you…
In 10+ years of developing websites, I’ve come across a lot of assumptions. And you…
These days, it seems everybody “does web design”. How do you know the best option…
These days, it seems everybody “does web design”. How do you know the best option…
Can something as basic as design affect customers’ perception of your product? Yep, it can and it does. How, you ask? Take a peek behind…
Business cards are, without a doubt, the most common marketing piece there is. But that doesn't mean it has to look common! Read on for…
Can something as basic as design affect customers’ perception of your product? Yep, it can and it does. How, you ask? Take a peek behind…
But they’ve never been around me when I receive my MyFonts e-newsletters. Yup, all bets are off once I open that email.
This isn’t necessarily a plug for MyFonts, but I will say, if you need great fonts on a budget, this is my number one stop. (So maybe that does qualify as a plug. But it’s the truth. I should add them to the Resources section on this site.)
I realize I’m entering design geek territory with this post. In my experience, nobody, and I mean nobody, outside of designers thinks of typography as a study and an art. Or even thinks of typography at all, for that matter. At least not on a daily basis.
Typography can make or break a piece. For some, typography is the piece. I won’t go into all of that now. Instead, here are a few jokes!
**warning: entering further into GDT (design geek territory). If you’re hesitant to proceed, just back away slowly.**
One font meets the other in Rome. He asks: “Hey, are you a Roman too?” “No,” says the other, “but I am an Italic!”
HA!
Two fonts walk into the bar. The bartender says, “Sorry guys, we don’t serve your type.”
hee hee…
What is the type designer’s favorite breakfast?
Kern flakes!
Get it? Kern flakes? KERN? Because kerning is adjusting space between letters… Oh never mind.
A font walks up to Gill Sans and asks: “Do you want to go out with me?” Gill Sans says “No!” “Why don’t you want to go out with me?” the other font asks. Gill Sans: “Because you’re Grotesque!”
ba-dum-dum-ching! Okay, okay, it’s over now.
Anyway, to the point of the entire post, this is the latest font that made me giddy: Cotoris by Ryoichi Tsunekawa. I’m in love with the lowercase k.
I will design an entire piece around it.
Anybody else out there have a love affair with a typeface?
Image source: both images from myfonts.com
Sir Isaac Newton’s third law of physics states that every action has a reaction. But you don’t have to get beaned on the head with an apple to realize the universal laws of physics also apply to marketing.
I remember quite distinctly a time back in 2004, when this thing called ‘digital printing’ was scoffed at by ‘real’ designers. It was cheap and produced inferior results as compared to traditional offset printing. Well now it’s almost 2016 and technology has come a long way. Is offset printing still the best way to print?
“I just need something simple.” I can’t tell you how often I hear these words when people approach me about a project. Some of these people are using “simple” as code for “inexpensive”. However, other people are using “simple” to describe the desired function and experience. Huge difference; and here’s why that matters.